Our verdict
These two sit at a similar level. Pick on fit: content-heavy sites, nonprofits, and anyone who needs full ownership. points to WordPress, while product businesses with inventory and shipping. points to Shopify.
WordPress
From $10/mo hostingOpen-source platform with a plugin for nearly everything.
- Endless flexibility
- Huge plugin ecosystem
- No platform lock-in
- You own the maintenance and security
- Plugin sprawl gets slow
Shopify
From $39/moThe fastest credible path to selling physical products online.
- Checkout, tax and shipping handled
- Huge app ecosystem
- Reliable at scale
- Monthly cost plus app costs add up
- Content pages are not its strength
| WordPress | Shopify | |
|---|---|---|
| Starting price | From $10/mo hosting | From $39/mo |
| Transaction fee | None | 2.9% + 30¢ per transaction |
| Level | standard | standard |
| Best for | Content-heavy sites, nonprofits, and anyone who needs full ownership. | Product businesses with inventory and shipping. |
| Price checked | August 2026 | August 2026 |
Prices are entry-plan estimates and exclude transaction fees. Providers change pricing without notice — confirm before you buy. Some outbound links may earn us a commission, which never affects our verdict. Read the disclosure.
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