← All software guides

Email marketing

Best Email marketing for Event Planning Businesses

Wedding and corporate event planners managing long, detail-heavy client engagements.

Our pick

MailerLite

Free up to 1,000 subscribers

Stay in front of venues, vendors and past clients who send referrals.

On a tighter budget

MailerLite

Free up to 1,000 subscribers

Cheaper to start than MailerLite, with fewer moving parts to learn.

MailerLite details

If you want more power

ActiveCampaign

From $15/mo

More capable than MailerLite — worth it only once volume justifies the setup time.

ActiveCampaign details

Why this one for event planning

Events are quoted, not bought off a shelf. This stack makes proposals easy and keeps every date, deposit and detail in one place.

  • Cheapest per subscriber
  • Automation included early
  • Simple editor
  • Fewer advanced behavioral triggers
  • Reporting is basic

Best for: Local and service businesses building a first list. · Price checked August 2026

Other Email marketing tools we track, cheapest first
Other Email marketing optionsStarting priceBest for
KitFree up to 10,000 subscribersCreators, consultants and anyone selling through a newsletter.
KlaviyoFree to 250 contactsStores that need abandoned-cart and post-purchase flows.
ActiveCampaignFrom $15/moBusinesses with 3-to-12-month buying decisions.

What the rest of the event planning stack costs

Email marketing is one of 6 tools in this stack. Running all of them costs roughly $48–$117 per month on entry plans.

See the full Event Planning stack

Prices are entry-plan estimates and exclude transaction fees. Providers change pricing without notice — confirm before you buy. Some outbound links may earn us a commission, which never affects our pick. Read the disclosure.

Not sure this is your business type?

Answer a few questions and Launch Punch picks every tool for your exact situation — budget, timeline and technical comfort included.

Create My Free Launch Punch