Launch Punch logoLaunchPunch!
← Software directory

Email marketing

MailerLite

Low-cost email marketing with automation on the free tier.

Starting price

Free up to 1,000 subscribers

Price checked

August 2026

Visit MailerLite

Best for

Local and service businesses building a first list.

What it does well

  • Cheapest per subscriber
  • Automation included early
  • Simple editor

Where it falls short

  • Fewer advanced behavioral triggers
  • Reporting is basic

Stacks that use MailerLite

CoachingPhotographyEvent PlanningHome ServicesNonprofitFreelancerFitnessRestaurantSalon & SpaAccountingInterior DesignTutoringHandmadePet Services

Email marketing alternatives

Kit

Free up to 10,000 subscribers

Creator-focused email platform with landing pages and sequences.

ActiveCampaign

From $15/mo

Deep automation for long, behavior-driven nurture cycles.

Klaviyo

Free to 250 contacts

Ecommerce email built around purchase and cart behavior.

Head-to-head comparisons

MailerLite vs KitMailerLite vs ActiveCampaignMailerLite vs Klaviyo

Business types we recommend it for

Best Email marketing for Coaching BusinessesBest Email marketing for Photography BusinessesBest Email marketing for Event Planning BusinessesBest Email marketing for Home Services BusinessesBest Email marketing for Nonprofit BusinessesBest Email marketing for Freelancer BusinessesBest Email marketing for Fitness BusinessesBest Email marketing for Restaurant BusinessesBest Email marketing for Salon & Spa BusinessesBest Email marketing for Accounting BusinessesBest Email marketing for Interior Design BusinessesBest Email marketing for Tutoring BusinessesBest Email marketing for Handmade BusinessesBest Email marketing for Pet Services Businesses

Is MailerLite right for your business?

Answer a few questions and Launch Punch will tell you which email marketing tool fits your budget, timeline and technical comfort — and what to set up around it.

Create My Free Launch Punch