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CRM

Best CRM for Online Course Businesses

Experts packaging knowledge into a paid course, cohort or workshop.

Our pick

HubSpot Free

Free plan available

Track partners, affiliates and high-ticket inquiries separately from subscribers.

On a tighter budget

HubSpot Free

Free plan available

Cheaper to start than HubSpot Free, with fewer moving parts to learn.

HubSpot Free details

If you want more power

Pipedrive

From $14/user/mo

More capable than HubSpot Free — worth it only once volume justifies the setup time.

Pipedrive details

Why this one for online course

Courses sell on a strong landing page plus a warm list. This stack builds the audience first and the launch mechanics second.

  • Genuinely free
  • Room to grow into paid tiers
  • Email and form capture included
  • Automation is gated to paid tiers
  • Upgrade prompts are constant

Best for: Solo founders who need a pipeline, not a platform. · Price checked August 2026

Other CRM tools we track, cheapest first
Other CRM optionsStarting priceBest for
PipedriveFrom $14/user/moAgents and small sales teams working many active deals.
HubSpot StarterFrom $20/moConsultative sales cycles measured in weeks.
JobberFrom $29/moContractors, cleaners, landscapers and trades.

What the rest of the online course stack costs

CRM is one of 6 tools in this stack. Running all of them costs roughly $9–$54 per month on entry plans.

See the full Online Course stack

Prices are entry-plan estimates and exclude transaction fees. Providers change pricing without notice — confirm before you buy. Some outbound links may earn us a commission, which never affects our pick. Read the disclosure.

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