Free tech stack
Marketing Agency Tech Stack
Agencies are judged on their own marketing first. This stack makes your site the proof and your pipeline predictable.
Who this is for
Small marketing, design and web agencies selling retained client work.
The stack
Website
From $14/mo
Our pickWebflow
Why: Your site is the portfolio piece. Ship case studies and landing pages without dev time.
CRM
From $14/user/mo
Our pickPipedrive
Why: Retainer sales cycles need visible stages, activities and forecast.
Email marketing
From $15/mo
Our pickActiveCampaign
Why: Nurture cold leads with behavior-based sequences until they are ready to talk.
Scheduling
Free plan, $12/mo for advanced
Our pickCalendly
Why: Qualified discovery calls booked straight off the case study page.
Payments
No monthly fee
Our pickStripe Billing
Why: Monthly retainers billed automatically instead of invoiced manually.
Analytics
Free tier, usage-based after
Our pickPostHog
Why: Prove funnel improvements on your own site before you sell them.
Optional tools
- Notion or ClickUp for delivery
- PandaDoc proposals
- Slack Connect for clients
Estimated starting monthly cost
$55 – $128/mo
Ranges assume entry-level plans and exclude transaction fees. Prices change — always confirm with the provider.
Go deeper on one category
Why each pick beats the alternatives for agency businesses.
This is a great starting stack.
But is it the right stack for YOUR business?
Launch Punch can personalize your technology, website, CRM, marketing and launch strategy based on what you're actually building.
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