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Free tech stack

SaaS Tech Stack

SaaS needs a sharp marketing site, real product analytics, and billing that does not need rebuilding at revenue.

Who this is for

Early software founders launching a product with self-serve signup and trials.

The stack

Website

From $14/mo

Our pickWebflow

Why: Marketing site velocity matters more than a CMS you have to maintain. Ship pages and tests fast.

Budget alternative: CarrdAdvanced alternative: Webflow

CRM

From $20/mo

Our pickHubSpot Starter

Why: Trials become sales conversations. Keep them in a pipeline from day one.

Budget alternative: HubSpot FreeAdvanced alternative: Pipedrive

Email marketing

Free up to 10,000 subscribers

Our pickKit

Why: Onboarding sequences and product education drive activation.

Budget alternative: MailerLiteAdvanced alternative: ActiveCampaign

Scheduling

Free plan available

Our pickCal.com

Why: Demos and onboarding calls with routing built in.

Budget alternative: Cal.comAdvanced alternative: Acuity Scheduling

Payments

No monthly fee

Our pickStripe Billing

Why: Subscriptions, trials and upgrades handled without custom billing code.

Budget alternative: SquareAdvanced alternative: Stripe Billing

Analytics

Free tier, usage-based after

Our pickPostHog

Why: Product analytics plus funnels — the metrics that actually predict retention.

Budget alternative: PlausibleAdvanced alternative: PostHog

Optional tools

  • Intercom or Crisp
  • Linear
  • Sentry

Estimated starting monthly cost

$34 – $94/mo

Ranges assume entry-level plans and exclude transaction fees. Prices change — always confirm with the provider.

This is a great starting stack.

But is it the right stack for YOUR business?

Launch Punch can personalize your technology, website, CRM, marketing and launch strategy based on what you're actually building.

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